The cannabis market needs reform, and BitCanna is here to change it. To say that the booming legal cannabis market is suffering from development problems is an understatement. Everyone involved, from the customer to the grower, encounters difficulties at some point, such as establishing trust or problems with transactions and money.
Born within the sector, BitCanna seeks to solve all these problems in one fell swoop. Formed by the most important figures in the European cannabis market, its revolutionary ideas and cutting-edge technology came to change things. Believe us, they are generating a lot of expectation.
The problems of the current cannabis market
Many of the problems arise from the fact that the cannabis market operates in a legal gray area or is outright illegal. As cannabis becomes a broader and more regulated market, it is finding it difficult to establish trust and overcome obstacles imposed by financial and government institutions.
You may have experienced it personally. If you’ve ever tried to buy cannabis-related products, both in stores and online, you know that it’s not always easy. Major payment providers, such as PayPal and Visa, typically prohibit the use of their services for any cannabis-related transactions.
For producers, distributors, and dispensaries, the problem is greater: processing payments, depositing money, and demonstrating transparency are nearly impossible tasks.
Therefore, if someone said they had a specific solution to these problems that hinder and hinder the growth of the cannabis sector, it stands to reason that many would be interested.
How BitCanna wants to change things
BitCanna’s revolutionary model seeks to open the market for everyone involved; for the end consumer, supplier or government regulatory body. It is an idealistic goal and difficult to achieve.
To do this, they employ a dedicated blockchain that serves as a secure payment method, an immutable ledger of the supply chain from seed to dispensary, and a trust system to ensure that all participants are accountable for quality.
This, combined with cutting-edge app development, easy in-app purchases, and a focus on accessibility, make up a system that can break the fence of large financial corporations and allow the cannabis market to grow.
Blockchain projects come and go, but the interesting thing about BitCanna is that it is already working with some of the largest seed banks and retailers in Europe, whose clients exceed 10 million a month.
If we also take into account the fact that their system is almost finished and will be able to be used in stores throughout Europe from day one, we can undoubtedly say that it is a revolutionary product.
Who are Bitcanna?
BitCanna is a group of veterans with great influence in the sector and who already suffer from these problems on a daily basis. They formed an alliance with the biggest brands and names in Europe, such as Zamnesia, Alchimia, Kannabia, Barney’s Farm, Amsterdam Genetics and Royal Queen Seeds, among others. It is a strong endorsement and demonstrates the commitment they have to this change.
How will BitCanna work?
Using BitCanna is a simple process. BitCanna allows you to easily purchase BitCanna Coin, which functions as a currency that can be used to purchase cannabis-related products, both in physical and online stores.
All you have to do is download the app, load money and use the app to make purchases. Transactions are instant, easy and secure. Remove banks and credit cards from the equation and ensure that transactions are possible, without obstacles, and without compromising the security of your information.
For retailers, it means that they will be able to receive payments and make withdrawals without having to go to banks or pay commissions typical of the sector. The best part is that everything is transparent, legal and trustworthy, so they can work with regulatory bodies to build trust and get the market out of that legal gray area.
Additionally, the BitCanna blockchain allows everyone involved in the supply chain to record the details of their products, for example, quality certificates, date and place of production, and name of the producer. For the legal market, it allows complete transparency and security for end consumers, this allows them to trust the product they buy. In addition, it helps facilitate regulation.
Finally, the built-in trust system allows end consumers to review and verify retailers and producers, creating an informed community of reputable customers and sellers.
If we also take into account that they intend to make all this possible from your mobile phone, it seems like a complicated task. And it is. Still, this analysis only covers a small part of what they are trying to achieve. But one thing is certain: with such support, innovation and passion, the cannabis market is facing a big change.
If you want to read more, visit www.bitcanna.io and find out for yourself.
